Turn care home enquiry forms into instant CareHQ leads
Family enquiries are the lifeblood of a care home — and most of them still arrive as inbox emails that get retyped into the CRM hours later. The CareHQ WordPress Form Connector turns every enquiry form on your group's website into a live CareHQ contact the moment a family hits submit, with the right home assigned automatically.
Transform Your Inquiry Management
What you get
Why teams pick the CareHQ WordPress Form Connector
Every feature is wired to CareHQ's API and the form builder you already use — not a generic webhook bridge.
Call back while they're still browsing
Sub-second delivery means your sales team can respond to a family before they've closed the tab. Response time is the single biggest driver of enquiry-to-tour conversion.
One form, every home
A 'Choose a home' dropdown on a single enquiry form routes each submission to the correct CareHQ location — no separate forms per home to maintain.
Marketing source attached
UTM parameters and referrer attach to the CareHQ contact, so you can finally see which campaign drove the enquiry that became a resident.
GDPR-safe consent capture
Marketing-opt-in checkboxes on the form pass straight through to CareHQ's contact preferences — no separate consent reconciliation.
No data sat on WordPress
The connector pushes the enquiry straight to CareHQ over HTTPS. Sensitive family information is not stored on the WordPress server.
Audit log per home
Every enquiry is logged with destination home, status and replay link — useful for both ops and your data-protection officer.
Setup
Live in three steps
Around 10 minutes from install to first enquiry landing in CareHQ. No code, no Zapier, no developer.
- 1Step 1
Install the plugin on your group website
Upload the connector to the WordPress install that hosts your enquiry forms (single-site or multisite both work).
- 2Step 2
Pull in your care homes from CareHQ
Connect with your CareHQ Account ID and API key — the connector reads every location on your CareHQ account so you can route to them by name.
- 3Step 3
Map your enquiry form and set the routing field
Pick the form your families fill in, map the standard fields (name, phone, email, message), and bind your home-selector field to the CareHQ location field. Done.
Already on a form builder?
Works with every WordPress form plugin you already use
Questions
Care home enquiry forms — answered
Yes, this is the most common setup. A single enquiry form with a 'Choose a home' dropdown routes each submission to the correct CareHQ location automatically. You don't need 12 separate forms or 12 separate plugins.
Yes. The connector maps fields on a per-form basis, so a dementia-care enquiry form can capture different information than a respite-care form, and both can route into the same CareHQ account.
They work the same way. Any WordPress form — enquiry, brochure download, tour booking, fee enquiry — can be wired into CareHQ as a contact with a tag indicating what they requested.
Yes. Submissions create a CareHQ contact directly, so you no longer need to forward enquiry emails to the home manager and have them retype the details.
Yes. Data is transferred over encrypted HTTPS, no sensitive enquiry data is stored on WordPress, and consent fields pass straight through to CareHQ's marketing-preference flags.
More answers in the full FAQ.
Other ways teams use the connector
Ready to get started with CareHQ?
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